The secret to makeup and hair color that flatters you is understanding two things: your depth (how light or deep your skin is) and your undertone (warm, cool, or neutral). Get those right and everything else gets easier.
Find your undertone and shade
Your undertone — not just your depth — determines whether a foundation disappears into your skin or looks ashy or orange. Our free shade finder works out your undertone and shade family from three quick questions, so you can shop any brand with confidence.
Makeup and hair color for your tone
Warm tones tend to flatter warm undertones and cool tones flatter cool undertones — for lipstick, blush, and hair color alike. Preview before you commit with the free virtual makeup try-on and hair color try-on so you can compare shades on your own photo.
Beauty and your skin
Beauty and skincare work together. Non-comedogenic makeup, gentle removal, and a routine matched to your skin type keep skin healthy under your look.
For readers in United States
In the US, the privacy of reproductive-health data is a key consideration — choose apps and providers that are transparent about how your data is stored and shared, and confirm options with your healthcare provider or insurer.
